Branding Brief – Eye Frame |
What is your company or brand name and how would you like it to appear on your logo?
Eye Frame
What industry are you in?
eyewear retail chain
What products or services do you offer?
We offer the following Products: –
- Eyeglasses
- Sunglasses
What is your unique selling point (USP) or Positioning?
Our USP is our high-quality custom-made eye glass frames which are long lasting and looks premium. We provide free home check-ups service to all our customers.
Who is your target audience?
Our Target audience are higher middle-class men and women, who are unmarried and are working professional.
Who are your main competitors?
Lenskart https://www.lenskart.com/
Chashama https://www.chashma.com/
Titan Eye Plus https://www.titaneyeplus.com/
Words or phrases you think of when you think of your Company?
Custom made premium glasses
Eye and Eye Care
Style
Durability
Modern
Style Preferences?
I like Lenskart’s Branding, I need something like that.
I want to look minimal, premium, attractive, relevant.
DOs and DON’Ts (Write everything else we forgot to ask)
- We want a relatable and meaningful Logo and Branding
- We need a wordmark with a logo mark, we want logo mark to be also used independently.
- We want our branding to look professional
Other than Logo, what else will you be needing?
Brand Guidelines, Stationery, Social Media Post (at least 9 post for creating style)
Budget?
$1,999
Duration?
One Month
Contact Person?
Vikas (Marketing Manager)
+91 70116 84551
Iamvikas.cmf@gmail.com
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